MEDIROM25 years of history with gratitude to everyone who has been involved

Tokyo, Japan – July 13, 2025 – MEDIROM Healthcare Technologies Inc. (Headquarters: Minato-ku, Tokyo; CEO: Yasunari Eguchi; NASDAQ: MRM) celebrates its 25th anniversary since its founding in 2000. This milestone is a testament to the unwavering support of our community, for which we express our deepest gratitude.

Since its inception, MEDIROM has embraced the concept of "Reimagining Health. Redefining Wellness." by integrating retail and IT services in healthcare, primarily focused on relaxation and wellness. In 2020, we achieved another milestone by listing on the NASDAQ, marking our 5th anniversary this year.

To commemorate these milestones, we plan to launch various campaigns and events that express our appreciation to all who have supported us.

We will announce details later.

Looking ahead, we remain committed to revolutionizing the healthcare industry through the synergy of real-world solutions and technology. Our journey, spanning 25 years, reflects our commitment to creating a society characterized by compassion and health for all.

CEO Statement

Since our founding, we have remained committed to our philosophy: realizing a society overflowing with love and compassion. At the heart of this mission has always been our sincere wish for the health and happiness of every one of our employees, clients, and partners.

Looking back, the journey over the past 25 years has not always been smooth. We've faced challenges and encountered significant obstacles. Yet, through every trial, we have responded with sincerity, overcoming each hurdle side by side with our dedicated colleagues — and with the unwavering support of all of you.

What began as a small relaxation studio has grown into a comprehensive healthcare group. Today, we provide integrated services that span from prevention to medical care. Our evolution includes innovations such as IT-driven health guidance and the development of smart health trackers, as we continue to expand our reach and impact.

These past 25 years mark more than just our history — they are the foundation of the future we are building. We will continue to take on new challenges, blending advanced technology with the warmth of human connection, to support healthier lives for people around the world.

To everyone who has walked this path with us: thank you. We are deeply grateful for your trust, your encouragement, and your partnership. We look forward to creating the next chapter — the next future — together.

■ Message to commemorate the 5th anniversary of our U.S. Nasdaq listing

We received a heartwarming message from Bob McCooey, Vice President of Nasdaq, on the occasion of the 5th anniversary of our U.S. Nasdaq listing.

https://youtu.be/8batrxlv6_M

Bob McCooey
Vice Chairman, NASDAQ

■MEDIROM's Journey

2000: Founded as Relax Co., Ltd. (now MEDIROM)

2003: Initiated relaxation business with brands such as "Japanese-style Hot Springs" and "O2 Venus."

2005: Launched franchise operations.

2008: Introduced "Re.Ra.Ku" wellness salon brand.

2010: Expanded "Re.Ra.Ku" to 50 wellness salons.

2013: Expanded to 100 wellness salons.

2015: Established "Re.Ra.Ku College Shinagawa" training facility.

2015: Entered HealthTech sector.

2018: Rebranded to MEDIROM.

2018: Acquired Joy Hands and Bell Epoch groups.

2019: Introduced "Spa Re.Ra.Ku" brand and ventured into thermal bath facilities.

2019: Launched health app Lav® for specific health guidance.

2020: Unveiled battery-free smart tracker "MOTHER Bracelet" at CES.

2020: Listed on NASDAQ.

2020: Integrated management of beauty salon "ZACC."

2021: Introduced "Re.Ra.Ku PRO" running stations.

2021: Integrated Sawan Group.

2021: Launched MOTHER Blacelet, a recharge-free smart tracker

2023: Launched remote monitoring service "REMONY."

2024: Established MEDIROM Rehab Solutions focusing on stroke rehabilitation centers.

■25th Anniversary Logo

The main colors of the logo reflect the 2025 theme color, Horizons Green, symbolizing our journey's vastness and continuity. Accent colors white and yellow signify longevity, embodying our aspiration to continue challenging ourselves towards becoming a centennial enterprise.

About MEDIROM Healthcare Technologies Inc.

MEDIROM Group operates over 300 wellness salons under the "Re.Ra.Ku®" brand nationwide. Since 2015, we have expanded into HealthTech, offering on-demand training apps like Lav® for specific health guidance and lifestyle improvement programs. In 2020, we started manufacturing the battery-free smart tracker "MOTHER Bracelet®," which is now used in REMONY, our remote monitoring system for various industries including caregiving, transportation, construction, and manufacturing.

Headquarters: 16F TradePia Odaiba, 2-3-1 Daiba, Minato-ku, Tokyo, Japan

CEO: Kouji Eguchi

Founded: July 2000