Improving the rate of implementation and that of persistence by leveraging ICT
4Specific health guidance is given to all insured persons and non-working dependents aged 40 to 74
MEDIROM provides easy-to-continue specific health guidance that imposes little burden on targets via remote support that leverages remote
web interviews and the app’s chat function.
Have you had the following problems related to specific heath guidance?
- Case 1I cannot even set up an interview with the target
(due to his/her working hours and health consciousness).
- Case 2The program has fallen into a rut.
- Case 3The same persons receive guidance every year (rebound).
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MEDIROM offers a mechanism to improve the implementation, improvement,
and drop-out rates of conventional specific health guidance.
Four characteristics of MEDIROM
specific health guidance
that focuses on the delivery of results
It can be readily started
since it uses a remote web interview.
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- Place of interview: Anywhere is OK
- Adjustment of schedule: Online application
* Upon request, a face-to-face interview can be held in the company where the target works.
It can be continued because of
its high convenience.
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- The app makes it easy to keep a record!
- Communication can be achieved anytime, anyplace by using the chat function.
Our generous continuous
support ensures good results.
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We build trusted relationships with users by increasing the frequency of support.
Such relationships enable more personalized support.
Inspiring communication
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Communication that encourages customers to change their behavior has been realized by adopting a method that anyone can use while leveraging our skills to serve customers that have been accumulated over the 20 years since the company’s
inception.
Number of chat supports
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What’s MEDIROM’s lifestyle guidance?
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MEDIROM’s specific health guidance meets the new third-term Specific Health Guidance (MHLW).*
*Excerpts from “About Specific Health Checkups and Specific Health Guidance from the third term”.
- 3-month
continued support
- Application
(ICT) utilization
- - The performance evaluation of the Specific Health Guidance may be initiated after three months.
- - Eliminated the requirement that the first-time interview and performance evaluation must be conducted by the same organization.
- - Introduced a new scheme to implement a guidance model that provides flexible operations to those who are the subject of active support.
- - Eliminated the requirement to submit prior notification when using communication technology for the first-time interview (conducting a remote interview).
* More introductions of first-time interviews using videophone or tablet
is encouraged.
- 3-month
continued support
- Application
(ICT) utilization
Programs that both healthcare service personnel and those who are subjects
of Specific Health Guidance can effortlessly introduce
Support for
healthcare service personnel
No need to arrange a schedule for
the first-time interview
Applying via Lav allows us to arrange the schedule.
No need to prepare invitations
to those who are the subjects
MEDIROM will create them for you
No need to make solicitation calls
MEDIROM will make them for you
Support for those who are
the subject of Health Guidance
Online remote interview
Even those who are busy with work can also casually have
an interview.
Physical therapy
complimentary tickets are provided
MEDIROM provides complimentary tickets from Relaxation
Studio Re.Ra.Ku to those who are the subjects
Twice a week chat support via the application
The program is carried out by the coach and user closely
working together
Specific Health Guidance coupled with a relaxation salon service is available
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Effective
use cases
- Measure to improve
the completion
rates for Specified Health Guidance by insured persons’ dependents
- Measure to improve appropriate use of
judo therapy medical expenses
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For businesses which aim to be recognized as White 500, being accredited as an Excellent Health Management Corporation and improving employees’ performance
We provide internal
medicine-driven diet programs which help users first change their physical constitution by improving their lifestyles.
Example of project-implementing companies
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Questionnaires about dietary,
exercise and sleep habits
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Eighty percent or more of participants have moved
on to the Implementation/ Habituation phases.
Interview with the person in charge
Q.What was your issue before implementing the program?
A.The rates of employees with abnormal findings and abnormal BMI
results had remained high. While the workforce is expected to shrink, if the number of employees with health concerns continued to increase, the impact will become broader; it will lead to not just an increase of health insurance
expenses but also low productivity. To address these issues, we were exploring a new initiative that can be added to our existing program.
Q.What made you decide to implement our program?
A.The ultimate decision factor was that MEDIROM is a convenient
program that even shift workers can participate in because it uses a smartphone application.
We thought if we could provide effective health guidance to employees through the program, we would be able to not only prevent
lifestyle-related diseases but also improve our corporate value, including productivity and employees’ satisfaction.
Q.What do you think of the results of implementing the program?
A.Participants were appreciative because of both the effective results
and the company being actively involved in employees’ health.
Q.What is your vision for healthcare service?
A.We would like 300 employees to participate in the program annually
and reduce the number and rate of employees with abnormal BMI results by 600 people, to 25% or lower in 5 years.
Also, we would like to develop “employees with high health literacy”, thereby encouraging them to maintain and
enhance their health by increasing their interest in health, and establish a wellness culture in the company.
Voices from participants
Employee A
I struggled to get used to the new dietary habits but
was able to go through the program without a need for excessive diet restriction because the program is carried out based on the theme of health.
“Visualization of changes in myself” through the application improved my motiv
ation. In order to work for a long-term career, I believe we have to consciously start building a healthy body when we are still healthy. I think it is essential for workers specifically on the manufacturing side to reduce their work
burden and build a healthy body to cope with aging.
Employee B
It was good to be able to make a habit of healthy
living by carrying out the program as a set, based on the trainer’s advice on the correct way to think of dietary and exercise habits and regular habits to improve metabolism, to achieve them and manage my progress.
Losing 6
kilograms, I think I look different around my waist, shoulders and facial contour. I think from the company’s viewpoint, efforts to nurture “employees with high health literacy” will be connected, and will act as the basis of our goal
“to build a strong business structure”.